Presenting the "Original Line", the heart and soul of the CROWN. collection. This is the piece that defines everything we stand for. A bold, clean design featuring the small yet powerful Collective logo on the front left chest, this piece makes its mark without overcomplicating things. On the back, the statement speaks for itself: CROWN. COLLECTION sets the tone, with COLLECTIVE in a massive, commanding font beneath it. Finally, “SINCE 2024” in smaller text ties it all together, acknowledging the birth of something bigger than just fashion. Available in a variety of colors and offered across tees, hoodies, zip hoodies, and quarter zips, the "Original Line" is more than just a design, it’s the foundation of our brand, a bold, timeless statement of purpose.

The "CROWN. Original" is where it all began, the design that embodies our brand’s essence. Inspired by our idealist brand, REPRESENT, this piece carries the weight of purpose and legacy. The minimal Collective logo on the front is a mark of quality and intent, while the back boldly displays the name of the collection itself—CROWN. COLLECTION—with the towering COLLECTIVE beneath it, announcing who we are and where we’re headed. Clean, strong, and unapologetically straightforward, the "Original Line" is the centerpiece of the CROWN. collection, a timeless tribute to the power of unity, ambition, and the art of simplicity.